Now is the time to get your message out and let your customers know that you are there to serve them. Many will be concerned about their safety, you will want to make sure you highlight your safety and cleaning procedures. If you have gotten any certifications make sure you let your customers know.
Email blasts - use your email list and inform your customers that you are open, what your hours are, introduce your menu, highlight your sanitation plan.
Signage - clearly sign curbside pick up areas, store hours
Up date all your social media and web pages
Daily on social media pages
Timing matters - post just prior to the dinner hour to influence dinning choice
Clearly communicate your hours
Curbside/take out procedures
Your menu should be easily found
Consider regular posting on all social media platforms
Highlight what you are doing to keep your staff and customers safe
Encourage sharing of your posts
show images of your operation and what you are doing
Curbside pick up
Update your website
Clearly show hours
Menu must be easy to find
Clearly show your location
Sanitation and safety policy must be posted
Curbside/take procedures should be clearly stated
Community outreach projects you have been involved in
Show pictures of what is happening in your operation (not just the food)
Sanitation and safety
New menu items
Consider online ordering
Cashless & safer
Keep them coming back
Start a loyalty program offer a free appetizer after 10 curbside orders.
Consider a percentage off for a limited time on curbside orders
Offer your first dine in customer a free meal on their next visit.
Offer gift cards for purchase
Offer discounts to nearby business employees